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iPhone and Android Get Biggest Market Gains In 2009
Everyone is talking about smartphones these days, and that has translated into a large increase within the iPhone’s smartphone marketplace reveal, which in turn has helped boost smartphone revenue for 2009. Apple (NSDQ: AAPL) saw its iPhone revenue hitting almost 25 million units in 2009, offering Apple a 14.4% share from the worldwide smartphone market. Given the iPhone’s 8.2% share of the 2008 marketplace, Apple’s cell phone elevated its slice of the pie by a class-leading 6.2 points.
But, Apple wasn’t the only winner final year. BlackBerry (NSDQ: RIMM) smartphones, made by Investigation In Motion (RIM), took house an additional 3.3% from the smartphone space, giving it 19.9% reveal. Android OS expanded its reach 3.4%, bringing the Google (NSDQ: GOOG) cellular operating system into single-digit market reveal percentages (up from 0.5% in 2008). That is a big milestone for Android, as it continues to make itself identified via headlining new handsets like the HTC Legend, Google Nexus One, and Motorola (NYSE: MOT) Droid.
Unfortunately, things aren’t all roses for all smartphone platforms. Nokia (NYSE: NOK)’s Symbian phones lost ground towards the tune of 5.5% in 2009, leaving the giant Finnish telephone maker with just 46.9 of the global cell phone market. Windows Mobile shed nearly a quarter of its share, dropping 3.1% to end the year with 8.7% share.
Meanwhile, smartphones revenue hit 172 million units final year, which amounts to a wholesome 24% improve in smartphone sales over the previous year. In contrast to that kind of impressive growth, the overall mobile phone market remained stagnant, with 1.2 billion units sold.
Within the end, Nokia and Symbian are still the giant Siamese-twin gorillas in the room, with BlackBerry following a distant second. If things keep going in this direction, Android will soon overtake Windows Cellular and give up the No. 2 cell phone spot towards the iPhone. But, that is assuming the newly revealed Windows Telephone 7 Series doesn’t stem the exodus from Microsoft’s mobile operating program.
No matter how you slice it, the cell phone pie keeps growing. We like what we’re seeing right here.
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